...in the wrong direction.

Since Obama began attacking the Arizona immigration law, its popularity has increased by 7 points in Arizona:

A new Rasmussen Reports telephone survey of Likely Voters in Arizona finds that 71% now favor the immigration law, while 24% oppose it. In late April, the law was supported by 64% of the state’s voters and opposed by 30% Nationally, 55% of voters favor passage of such a law in their state.

If the president keeps up his assault on the law, support will no doubt top 80% before too long.